AIMS: Explore the original British Gambling Prevalence Survey (BGPS) 2007 data to learn more about gambling participation, problem gambling, treatment seeking and gambling behaviour among young people. METHODS: Various higher level statistical techniques were employed to analyse the data set. FINDINGS: It is important to consider the frequency with which gamblers participate in that activity rather than simply past year and past week participation. When frequency of play was taken into account the ranking of the activities most linked with problem gambling (ie horse racing, slot machines and scratchcards) was not the same as the BGPS 2007. Individuals who were male, single, had a lower level of qualifications, lower incomes and whose parents had gambled were more likely to report gambling problems. However, more generally, any individual regardless of gender, marital status, education and family background was deemed to be at risk. CONCLUSIONS: Caution should be used about the order of activities associated with problem gambling in the BGPS 2007. Additional data should be collected in future surveys to provide better insights into the determinants of problem gambling and gambling behaviour.