Survey data on gambling participation: July 2010

Abstract

AIM: Assess remote gambling participation. METHOD: ICM omnibus survey, a 2,000-adult telephone survey conducted quarterly. FINDINGS: Over the year to June 2010, 54.9% of adults had participated in at least one form of ANY gambling in the previous four weeks. This figure of 54.9% compares with the 2009 calendar year figure of 55.2%. The most popular gambling activity was National Lottery tickets (45.8% of respondents), followed by National Lottery scratchcards (10.5%) and tickets for society or other good cause lotteries (10.0%). Betting on horse races, private betting and gaming with family and friends, and the football pools were the next most popular activities (3.4%, 3.3% and 3.2% respectively). Over the year to June 2010, 10.5% of adults had participated in at least one form of REMOTE gambling in the previous four weeks. Around half of these had participated just in National Lottery products. This figure of 10.5% compares with the 2009 calendar year figure which was also 10.5%, the 2008 calendar year figure of 9.7%, the 2007 calendar year figure of 8.8% and the 2006 calendar year figure of 7.2%. The growth in participation in remote gambling is explained very largely by increased online participation in the National Lottery. If those only playing National Lottery products remotely are excluded, 5.7% of respondents had participated in remote gambling in the year to June 2010, compared with the same figure of 5.7% in 2009, 5.6% in 2008, 5.2% in 2007 and 5.1% in 2006.

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